Day Rate Calculator

Calculate your ideal daily freelance or consulting rate from your annual income target. Factor in taxes, overhead, non-billable time, and profit margin to set a sustainable day rate.

💵 Freelance💼 Day Rate = Annual Target / Billable Days / (1−Tax Rate)
Annual net income target ($)
Billable days per year
Business overhead per year ($)
Combined tax rate (%)
Please enter valid values.

Formula & Reference

VariableFormulaUnits
Day Rate CalculatorDay Rate = Annual Target / Billable Days / (1−Tax Rate)$/day

Step-by-Step Examples

Example 1
Designer Targeting $100k

Net $100k, 200 billable days, $10k overhead, 30% tax.

  • Gross needed: ($100k+$10k)/(0.70) = $157,143
  • Day rate: $157,143/200 = $786/day
  • Hourly: ~$98/hr
✓ $786/day, ~$98/hr
Example 2
Consultant Targeting $150k

Net $150k, 180 billable days, $20k overhead, 35% tax.

  • Gross needed: ($150k+$20k)/0.65 = $261,538
  • Day rate: $261,538/180 = $1,453/day
✓ $1,453/day
Example 3
Part-Time Consultant

Net $60k, 120 billable days, $5k overhead, 28% tax.

  • Gross needed: $65k/0.72 = $90,278
  • Day rate: $90,278/120 = $752/day
✓ $752/day on 120 days/year

Real-World Applications

Common Mistakes to Avoid

⚠️
Assuming 260 billable days

After weekends, holidays, sick days, admin, sales, and downtime, most freelancers bill 150–220 days. Overestimating is the most common day-rate mistake.

⚠️
Ignoring overhead

Software, equipment, insurance, marketing, and accounting costs add up. Include all business costs or your rate won't cover them.

⚠️
Not accounting for non-billable time

Sales calls, invoicing, project management, and professional development are unpaid. Factor 20–30% non-billable time into your billable days estimate.

Frequently Asked Questions

How many billable days per year?
Typically 150–220. Subtract weekends (104), holidays (10–15), vacation (10–15), sick (5), admin/non-billable (25–50). 200 days is a reasonable starting estimate.
What's the difference between day rate and project rate?
Day rate is your cost per working day. Project rate = estimated days × day rate + buffer for scope risk.
How do I raise my rate with existing clients?
Give 30–60 days notice, frame it as a market adjustment, and time it at contract renewal. Most clients accept 10–20% increases annually.
Should my day rate include expenses?
Usually not — charge expenses separately (travel, software, subcontractors). Include overhead that's fixed in your rate; pass-through costs as line items.
How do I compare a day rate to a salary offer?
Multiply day rate × billable days, then subtract taxes and overhead. Compare net result to the salary after benefits value.

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